MotivO is a digital health coach designed to maximize patient treatment outcomes and effectively manage weight by facilitating comprehensive lifestyle, emotional, and behavioral changes. It aims to motivate individuals on their weight management journey and support them in achieving a healthy weight. The app is free to use but requires activation through either a healthcare professional's recommendation with an activation code or by using the batch number printed on medication packaging.

MotivO offers a guided weight management journey backed by 32 weeks of scientifically supported educational content across six key areas: medications, motivation, nutrition, activity, coping strategies, and weight maintenance. Users can access tips to handle setbacks, weight plateaus, food cravings, and emotional eating, aiding in adopting healthier lifestyle habits.