Local and Loyal is a lifestyle app designed to promote shopping at local businesses. With a one-time fee of £20, users gain access to a 12-month membership offering discounts at various local retailers including restaurants, retailers, hairdressers, food outlets, entertainment venues, salons, gyms, and hotels. Members receive a digital membership card to claim discounts, exclusive promo codes for online retailers, and the flexibility to switch locations to access discounts in other areas.

This app not only encourages supporting local businesses but also provides a platform to explore the high street and discover hidden gems in the neighborhood. By utilizing Local and Loyal, users can save money, support the local economy, and contribute to the community while enjoying a wide range of products and services at discounted prices.