Камбалл is the digital platform for social services initiated by the Kamchatka government. The program aims to provide social benefits to the citizens of Kamchatka through a loyalty program. The program is designed to encourage citizen participation in various events and activities, and reward them with social points that can be exchanged for various goods and services.

The main element of the project is the mobile application that allows citizens to access their personal profile and participate in various events and activities, as well as earn and accumulate social points. The app also provides information about upcoming events and activities in Kamchatka, as well as the ability to sign up for them and mark attendance.

The app is constantly evolving, with new features and rewards being added regularly. In addition, the program is preparing to integrate with discount programs of popular retail chains, making it possible to use the app to receive discounts, bonuses, and offers in these stores.

Overall, Kamchatka citizens can benefit from the Kamblall loyalty program by participating in various events and activities, accumulating social points, and exchanging them for various goods and services.