75 Hard is a lifestyle and health & fitness program designed to push participants to their limits and promote personal growth. Developed by vvs.soft.by, this Android application provides a structured plan that requires dedication and commitment for 75 consecutive days.

The program consists of a strict eating plan with no alcohol or meals outside of the chosen diet. Participants are also required to complete two 45-minute workouts daily, with one of them being outdoors regardless of the weather conditions. Additionally, progress pictures must be taken every day, and participants must drink 1 gallon of water and read 10 pages of a non-fiction book each day.

75 Hard emphasizes discipline and consistency, as any alterations to the program or missing daily goals will reset the progress to day one. While challenging, successfully completing the program can lead to improved confidence, perseverance, and self-belief. It encourages participants to develop a consistent routine of nutrition and physical activity, and may even inspire positive changes such as giving up alcohol entirely.

With its focus on commitment and following through, 75 Hard aims to eliminate negativity and help individuals appreciate the potential of their mind and body. However, it is important to consult with a physician or healthcare professional before starting the program or any fitness program to ensure it is suitable for individual needs.