Журнал is a web-based platform that serves as a standard for web conferences, feedback, reviews, blogging, discussion clubs, announcements, and spontaneous trading. This platform aims to facilitate dialogue and interaction across the World Wide Web without the need for owner permissions or pre-moderation.

With Журнал, users can connect various corners of the internet, leveling the functionality of any grassroots website with that of a social network. It helps the vast free Internet survive and thrive.

While people may write about others on their personal "Facebooks," the person being written about cannot respond in every sandbox. Журнал collects people's opinions on the subject's website, fostering closeness and understanding.

Communication on Журнал is meaningful and purposeful. People do not waste time but instead explore and review the Internet, making it, themselves, and the world a better place.