央视频 is a lifestyle app developed by Yangshipin.cn for iPhone users. It is a free app that allows users to access a wide range of programs and content from the Central Broadcasting and Television General Station. With 央视频, users can easily watch videos, TV shows, and live broadcasts on their smartphones. The app aims to create a national, inclusive, and high-quality video social media platform.

央视频 offers a diverse selection of content, including current affairs, entertainment, animation, movies, and more. Users can enjoy authoritative news content as well as a variety of "pan-entertainment, pan-information, and pan-knowledge" videos. The app features exclusive videos created by well-known anchors, journalists, and directors from the Central Broadcasting and Television General Station. Additionally, 央视频 provides a vast collection of popular TV shows and live broadcasts from over 30 channels, including shows like "Animal World," "World Football," "Aerial China," and "A Bite of China." Users can also stay updated on sports events and hot topics through live coverage.

Overall, 央视频 is a high-quality video social media platform that offers a wide range of content for users to enjoy. It provides a convenient and accessible way to stay informed and entertained on the go.