"ラブラッド" is a membership service that connects the Japanese Red Cross and blood donors. It allows users to make blood donation reservations and answer pre-donation questionnaires. By using this app, donors can avoid crowded donation venues, reduce their stay time, and minimize contact, ensuring a safe and convenient blood donation experience. Existing "ラブラッド" users can continue to use the app for their blood donation activities. While blood donation is open to individuals aged 16 and above, those under 16 can register as pre-members to receive information about blood donation and make reservations once they reach the eligible age.

The app offers various features, including blood donation reservations, pre-donation questionnaires, confirmation of blood test results, event search and registration, member benefits, quizzes, and more. Users can also use the app as their blood donation card, eliminating the need for a physical card. "ラブラッド" is available for Android smartphones and can be accessed through the Japanese Red Cross website.