Wow English is an educational app that features the authorized animated course "Wow English" by the UK company Wattsenglish Ltd. The course revolves around the beloved characters Steve and the bird Maggie, renowned in early childhood and elementary English education in English-speaking countries. It creates a colorful world for children to enjoy learning English, with each video segment focusing on a specific theme accompanied by engaging songs and stories to stimulate children's learning enthusiasm.

The curriculum consists of 8 levels, named after colors such as Yellow, Blue, Red, Green, Orange, Bronze, Silver, and Gold, increasing in difficulty. The video materials began production in 2012, with the overseas production team currently working on the final "Gold" level series set to be completed in earlyWith millions of fans worldwide and billions of views on a popular video platform, this teaching video series is highly suitable for children aged 1-12 for English language initiation, making it one of the most popular choices for children's English education on the market.