WB TAXI: сервис заказа такси, developed by WB FZE, is a mobile ride-hailing app for ordering urban transport quickly. The app connects riders with nearby drivers, shows estimated arrival and route monitoring, and provides fares before confirmation to inform trip choices. It highlights simultaneous multi-category vehicle searching and a proprietary 'Watermelon' cashback loyalty system. Urban commuters in the CIS and active Wildberries customers gain integrated rewards and in-app booking convenience.

What role does this app play in regional urban mobility?

WB TAXI positions itself as a regional entrant that pairs Wildberries logistics with a mobile booking flow tailored to city trips. The developer markets the service as a competitive alternative to established local providers, with emphasis on rapid rollout and affordability. The application already operates in major cities across Uzbekistan and Belarus, and ongoing regional expansion frames its immediate relevance for commuters in those launch markets.

How does the app handle trip tracking and fare transparency?

The app supplies real-time GPS tracking of the assigned vehicle and displays the route during a trip so passengers can follow progress visually. It calculates and shows an upfront fare before the ride is confirmed, which sets passenger expectations. For driver contact the app includes integrated chat and continuous voice support, useful when pick-up details need clarification or when route deviations require coordination.

Does the app work with standard mobile setups and payments?

WB TAXI is available on mainstream mobile platforms, with the iPhone build requiring iOS 16.0 or later, and an Android edition available as well. It depends on an active internet connection and GPS services for matching and location updates. Cashless payments use linked bank cards, which also qualify for the loyalty cashback program; cash payments remain an option in supported regions.

What limitations and operational risks should riders expect?

In newly launched markets performance varies: user ratings show mixed experiences and reports cite delays receiving SMS verification codes during registration, which can extend onboarding time. Driver reliability concerns appear in some areas as rollout scales. Users are responsible for ensuring their use complies with applicable platform terms and local regulations. Riders should confirm local driver availability and verification delivery before relying on the service for urgent trips.

Who the app fits and the practical caveat to note

WB TAXI is a practical option for Wildberries customers and urban commuters who prefer a taxi service tied to a retail account. The operation is led by management with prior ride-hailing experience, which supports scaling. Expect reliable service in established launch cities, and accept some onboarding friction and local driver availability limits as the network expands. The app suits riders prioritizing integrated loyalty features within regional coverage.