VotingSmarter is a Chrome extension developed by VotingSmarter, a civic tech nonprofit organization. This free add-on allows users to match with brands that share their values while shopping online. With over 120 major brands included, VotingSmarter uses data collected from thousands of hours of research on the opinions of political candidates and companies. Users can compare companies and find better matches based on their policy preferences and the brands' political donations.

By downloading VotingSmarter, users can shop with confidence, knowing that their purchases align with their values. The extension aims to maximize users' impact by matching them with companies that share their values, ensuring that every purchase contributes to a positive change.

In addition to helping users make informed shopping choices, VotingSmarter also provides unbiased information on political candidates running for office in the users' area. The extension encourages users to vote smarter at the ballot box and with their shopping carts.

Support for VotingSmarter can be shown by donating to the organization's website, following them on social media platforms like Instagram, Twitter, and Reddit, and sharing their mission with others.