VOOOM is a lifestyle application designed for iPhone users, offering a comprehensive database of products. Users can easily scan product barcodes to access detailed information, such as the product's country of origin. The app allows users to discover the parent company of a product and explore its affiliated brands. Additionally, users can engage by liking, disliking, commenting, or even boycotting products.

One of the key features of VOOOM is its recommendation of local alternatives to products, promoting support for the local economy. Moreover, the app encourages community engagement by enabling users to contribute by adding new products to the database and recommending alternatives. It also provides awareness of boycotted brands and the reasons behind each boycott, empowering consumers to make ethical purchasing decisions.