The UNDER ARMOUR app is a membership program designed to inspire and motivate athletes to achieve better results. The app is developed by Dome Corporation and is available for free on the iPhone platform. The app offers a 10% off coupon that can be used immediately upon download. Additionally, members can earn points equivalent to 3% of their purchase amount (tax excluded) when they shop at direct stores or the official website. These points can be used to purchase items or attend member-only events such as training and running sessions.

The app's HOME section provides the latest gear, member-exclusive items, campaign information, and event updates. The EVENTS section allows members to register for UNDER ARMOUR events and community classes. The CONTENTS section offers athlete interviews, training videos, and performance-enhancing content. The GEAR section allows for easy browsing and purchasing of the latest gear, and members can use points to make purchases. The MEMBERS section provides access to registered information, nearby store locations, and barcode search for product tags and official site inventory. The app also sends push notifications for promotions and deals. Users can turn push notifications on or off and allow location access to find nearby stores.

Overall, the UNDER ARMOUR app provides a comprehensive and user-friendly experience for athletes to stay updated on the latest gear, events, and training content while earning rewards and accessing exclusive member benefits.