TVS ARIVE is an innovative Augmented Reality (AR) application designed for motorcycle enthusiasts, particularly those interested in the TVS Apache series. This free application allows users to visualize and interact with 3D models of their dream bikes in their real-world environment. With features like 360-degree viewing, users can scale and rotate the bike models to appreciate their design and specifications in detail. The app is optimized for performance, offering reduced model sizes and video streaming capabilities for a smoother experience.

Additionally, TVS ARIVE includes a unique 'Built to Order' feature, enabling users to customize their RR 310 by selecting kits and color variants. Users can switch between 3D and AR modes seamlessly, providing an engaging way to explore the bike from all angles. The app also allows users to book test rides, find nearby dealers, and access bike specifications, making it a comprehensive tool for potential buyers.