THE PLAN Magazine is a renowned architecture and design review available on the iPhone platform. It is a highly acclaimed publication in the Italian market with a strong international presence. The magazine caters to professionals in architecture, design, building, and real estate, as well as university faculties. THE PLAN offers bilingual content in English and Italian, with construction details also available in German and Spanish. The magazine's editorial approach focuses on presenting architecture projects as informative and educational tools, emphasizing the link between design and realization.

Each issue of THE PLAN features detailed architecture reviews, editorials, projects, and technology insights. The magazine pays special attention to construction details, images, and graphic design, ensuring a comprehensive understanding of the featured projects. THE PLAN offers subscription options including an annual 8-issue subscription and single issue purchases, with payment processed through iTunes accounts. Delivery deadlines for the magazine occur in specific months throughout the year, and subscriptions are automatically renewed until canceled.