Square: Retail Point of Sale is a free app that aims to simplify the retail workflow for businesses. It is a point-of-sale app that uses Square payment technology and offers a range of intelligent, intuitive, and integrated tools that are purpose-built for retail businesses. The app provides a retail point of sale designed specifically to meet the unique needs of retail businesses.

With Square: Retail Point of Sale, businesses can upload thousands of items to their register and ring up sales in seconds with a keyword search or barcode scanner. The app simplifies the retail workflow with custom items and categories, powerful inventory management, a built-in customer directory, and unlimited employee management tools.

The app also provides integrated payments, accepting all forms of payment, including bank cards, Apple Pay, and Google Pay. The app offers multi-location inventory management, allowing businesses to track their cost of goods sold to understand profit margins. They can easily track, adjust or transfer inventory across all their locations. With Square: Retail Point of Sale, businesses can also connect with more customers by automatically creating customer profiles with every transaction at their retail POS and view purchase histories to offer a more personalized experience.

Overall, Square: Retail Point of Sale is a comprehensive retail management tool that offers a wide range of features to help businesses manage their retail operations seamlessly.