Slapp is a free iPhone app developed by Blush London Corporation Limited that aims to make shopping for makeup easier and more personalized. This app allows users to take a selfie and instantly match their skin tone to the appropriate foundation and other complexion products. Slapp offers a variety of popular brands such as Fenty Beauty, Bobbi Brown, Glossier, Too Faced, Estee Lauder, and Charlotte Tilbury.

Moreover, the app provides users with the option to save and switch shades, so they can stay prepared even when they get a tan. Slapp also features videos from the Slapp Community and allows users to share their own, as well as read reviews on new beauty trends, products for different skin types, and other informative stories.

Slapp's community platform, where users can share stories, tips, and comments with other Slapp shoppers, is expected to launch soon. The app promises to introduce new brands every month to ensure that users have access to the latest makeup products. To provide feedback, users can email the developers at or visit their website at slappshop.com.