Selora - AI Sales Coach is a powerful tool designed for sales professionals, offering real-time coaching during video calls. This Chrome add-on leverages the SPIN Selling methodology to provide contextual tips while engaging in conversations on platforms like Google Meet, Microsoft Teams, and Zoom. Users can activate Selora during meetings, where it transcribes discussions and analyzes dialogue instantly, allowing for immediate feedback and guidance.

Key features include speaker identification, live AI coaching based on SPIN Selling, and tracking of conversation phases, which helps users understand their progress throughout the call. The coaching is tailored to various industries such as SaaS, E-commerce, and Real Estate, ensuring relevance to the user's specific context. Selora prioritizes security by processing audio data without storage, offering a safe environment for sales interactions.