Rubi is a social networking application developed by NEMO HOLDING JOINT STOCK COMPANY. It leverages blockchain technology to create a social media platform called "RUBI Socialchain." The app introduces a "new theory" that enhances users' awareness of digital assets, reshaping their perception of the value of their online activities.

Users can easily participate in collecting digital assets through simple activities without any technical barriers. By making friends, expanding social connections, and collectively promoting the accumulation of digital assets on the platform, users can engage with various types of assets.

One such asset is the Rubi block, which involves regular app access to mine digital Rubi Block blockchain. Users can develop and share content to increase community value and enhance mining efficiency for themselves.