ROK Product Catalog is a free iPhone application by Rockwell Automation Inc. designed for business and productivity purposes. This app allows users to configure and select from a vast array of industrial automation products to fulfill specific application requirements. Users can save selected products to a project for future reference.

The app simplifies the product selection process by prompting users about the specific characteristics they are looking for, guiding them to the most suitable products. Users can easily browse or search for Allen-Bradley or Rockwell Software products. Additionally, the app includes complementary products from various Rockwell Automation Encompass Partners, providing a comprehensive solution for industrial automation needs.