Rat Zone is an educational and interactive iPhone application developed by arludo Pty Ltd. It offers users the opportunity to experience a conditioning experiment firsthand with their own virtual rat. Designed for both learning and entertainment purposes, Rat Zone allows users to explore both Pavlovian and Instrumental conditioning concepts.

In Rat Zone, users can bring their rat to life in the optional Augmented Reality mode, enhancing the immersive experience. The app provides a virtual environment where users can collect crumbs from flying cake bots and observe how their rat's behaviors change as they feed it delicious treats. This feature allows users to witness the effects of positive reinforcement on their virtual rat's learning and behavior.

Rat Zone is an excellent educational tool for understanding the psychology behind the famous "Pavlov's Dogs" experiment. It provides a hands-on approach to learning about conditioning concepts and offers a unique and engaging experience for users of all ages.