The Pyxis AI Optimizer will help you make the best decision on each step of optimising Facebook ad campaigns. It will recommend action on individual elements like ad sets and campaigns. It will help you to unlock hidden audiences, and uncovers unconventional targeting parameters that deliver the best ROI. It can also help you battle creative fatigue by spotting when and where to refresh creatives in a campaign.

Furthermore, the Pyxis AI Optimizer can help you to find the best bids and budgets to allow for the most resourceful usage of the allotted funds.