핑크파르페 is a shopping-dedicated application that allows users to enjoy shopping anytime, anywhere on their iPhone. The app is seamlessly integrated with website shopping malls, enabling users to access website information through the app.

With 핑크파르페, users can explore products by category, stay updated on events and announcements, check their order history and delivery information, save items to their cart and wishlist, receive shopping mall news through push notifications, recommend products via messaging apps, and easily access customer service.

The app ensures user privacy by only accessing essential information required for its services. Optional access permissions include notifications for service updates and events, access to photos/camera for uploading files when writing posts and reviews, and microphone access for saving sound during video recording.