Noora, developed by Noora AB, is a free Chrome extension that allows users to collect feedback from any website and send it to Noora. With this extension, you can easily gather feedback and ideas from your customers and internal teams, making it a valuable tool for improving your products.

The process is straightforward - simply highlight the text you want to save and either click on the Noora extension or press Ctrl/Cmd+Shift+Y. The Noora extension will automatically fill in the insight and attempt to identify the user who provided it. You can then choose to link the feedback to a specific idea or submit it directly to your Noora workspace.

By using Noora, you can streamline the feedback collection process and prioritize which features to build next. It integrates seamlessly with popular apps like Gmail, Intercom, and HelpScout, allowing you to gather feedback from various sources and centralize them in one place.

Overall, Noora's Chrome extension provides a convenient and efficient way to collect feedback and gather ideas, enabling you to build better products based on valuable insights.