Tape à l'Oeil presents myTAO, a fashion-forward app catering to children of all ages. From newborns to teenagers, myTAO offers a wide range of trendy outfits to help kids express their unique style. The app provides access to all items available in-store, along with additional features such as product details, care tips, and customer reviews.

With myTAO, parents can simplify their shopping experience by scanning product labels in-store and viewing worn photos of garments. The app also offers exclusive deals and notifications to keep users updated on new collections and promotions. Members of the MyTAO Community can enjoy personalized benefits like birthday vouchers and loyalty rewards, enhancing their shopping experience both online and in-store.