Mobile Merchant is an intuitive, easy-to-use ordering tool specifically designed for customers of Supervalu, Inc. This app allows Supervalu account holders to conveniently browse and sort the entire catalog, making it effortless to find new items, Market Centre items, deals, and more. With the ability to filter by category, brand, nutritional information, and other item attributes, customers can quickly narrow down their search.

The app provides comprehensive item details, including descriptions, pack size, cost, deal information, and order history. Users can also flag their favorite items for easy future reference. One notable feature of Mobile Merchant is its bilingual capability, allowing users to effortlessly switch between English and Spanish.

Designed for ease of use, Mobile Merchant eliminates the need for extensive user manuals. Users can simply log in and start placing orders. For those looking to explore more advanced features, the app offers section-by-section video tutorials.

Supervalu offers various program options for Mobile Merchant users. Upon signing up with a sales representative, customers receive an Apple iPod touch set into a pistol-grip point and shoot scanner, accompanied by a charging cradle. Additional iPods, iPads, scanners, and Bluetooth tag printers are also available. Furthermore, once onboarded, customers are welcome to install the app on their own iPhones, enabling quick order add-ons and comparison shopping at competitors.

For more information, customers can reach out to their Sales Rep, Professional Services Rep, or the Support Desk. It is important to note that while a cellular or Wi-Fi internet connection is not required during use, it is necessary for updating the catalog and transmitting orders.