Memento: Personal Cash Gifts is a free iPhone app developed by Give Memento Inc. It falls under the category of Business & Productivity, specifically in the Finance subcategory.

The app aims to solve the problem of giving cash gifts that can often feel impersonal and transactional. It allows users to add a personal touch to their cash gifts by including a fun video message. Whether it's for a birthday, wedding, or any other special occasion, Memento enables users to make their cash gifts more memorable and meaningful.

With Memento, users can easily send cash gifts to their loved ones while also expressing their emotions and thoughts through a personalized video message. The app provides a convenient and creative way to give money, making it a great choice for those who want to add a personal touch to their monetary gifts.