Meltek is a free service designed to incentivize users to reduce electricity consumption during peak demand hours. By participating in energy-saving events, users can earn rewards that can be used for gift cards, charitable donations, tree planting, or purchasing carbon offsets. The program aims to help users save money, reduce strain on the power grid, and contribute to environmental conservation efforts.

Electric utilities often face high costs during peak demand periods and rely on outdated power plants that harm the environment. Through Meltek, users can proactively decrease their energy usage and earn rewards in return. By signing up with their utility provider, receiving alerts about energy-saving events, and adjusting their electricity consumption during these events, users can earn rewards that can be redeemed for various purposes.