McDonald's Video Game is a satirical take on corporate strategies, particularly those of the fast-food industry. Designed as a tycoon-style business simulation, it allows players to step into the shoes of a CEO, making decisions that impact the growth and ethics of their virtual company. Players navigate four distinct environments—the farmland, slaughterhouse, restaurant, and corporate headquarters—each presenting unique challenges and choices.

In this game, players face moral dilemmas involving the treatment of livestock, deforestation, and questionable marketing tactics. The gameplay encourages exploration of controversial practices such as feeding cattle altered grain and engaging in unethical advertising. By choosing how to manage resources and respond to public opposition, players can influence their company's success while reflecting on real-world issues faced by corporate entities.