"Lover in Necktie Boys Love" is a novel-style BL dating-sim game where the main character embarks on a journey of love and adoration in a top-floor office setting. Set in a longed-for advertising agency, the protagonist encounters "Him" and experiences a gradual shift from admiration to a special emotional connection. The storyline delves into the complex and unstoppable feelings shared among men, promising a captivating narrative.

Players navigate through the game's episodes and epilogues by making choices that shape the characters' destinies. With different epilogues available based on decisions made throughout the gameplay, users can uncover diverse storylines and endings. The purchase model allows for character-based acquisition, enabling repeated playthroughs of the chosen character's route and access to various epilogues.