クランクインビデオ is a lifestyle app designed for iPhone users, offering a vast library of approximately 20,000 titles, including the latest movies, dramas, and anime. This platform eliminates the hassle of membership fees and late charges typically associated with rental shops, allowing users to rent films at their convenience. Content can be accessed on various devices such as smartphones, tablets, computers, and TVs, ensuring a flexible viewing experience.

The app also features a download function, enabling users to save titles directly to their devices for offline viewing, thus avoiding data usage concerns. Additionally, it supports Chromecast, allowing for easy streaming to larger screens for an enhanced viewing experience. Users must register on the クランクインビデオ website before logging in to the app to start enjoying the content.