Over time, a person's consumption of content sites grows. The amount of clutter on top of the content can compound this effect. This tool aims to reduce the clutter that hinders your ability to focus on the content you want to consume.

Keep it Simple is a straightforward addon that makes it incredibly easy to customize how websites display content. You can quickly take out any distracting components (such as associated videos) by yourself, and if readers choose to, you can even switch articles to a more straightforward "reader-mode." Additionally, Keep it Simple reroutes Facebook homepages so that no obtrusive News Feeds are displayed on your homepage. The features are highly individualized since the developers wanted users to be able to decide for themselves what they want from a daily browsing experience. You may even optimize your experience when paired with your preferred ad-blocker