Referred to as China’s Netflix, iQiyi leads the online content streaming industry in China. The app incorporates quite a few noteworthy features from American platforms to churn out a service that appeals to the Chinese. One of the approaches it borrows from its U.S. counterparts is focus on original content. The service offers a variety of programs, including period dramas, reality programs, and movies. Not to mention, iQiyi also offers iQiyi Sports, which has acquired broadcast rights for several sporting events. iQiyi offers premium subscription packages, but also lets non-subscribers watch ad-ingested content on its platform.