InOptika is an iPhone application developed by OPTIKSERVIS OOO. It is a lifestyle app in the shopping category that allows users to order contact lenses and solutions. The app has been serving the contact lens market since 2000.

With InOptika, customers can have their orders delivered by courier or to pick up points in several cities across Russia. Nationwide delivery is also available through the Russian Post. The number of cities with pick up points and courier delivery options is constantly growing.

The app offers a wide range of contact lenses, care products, accessories, sunglasses, and prescription lenses. It features products from renowned brands such as Johnson & Johnson, Adria, Bausch & Lomb, Ciba Vision, Opthalmix, Sauflon, and others.

InOptika also offers its own line of contact lenses under the brand name "InOptika." These lenses are produced under license from PolyVue Technology Inc., an American company, and manufactured in South Korea by Interojo Inc. The InOptika lenses are popular due to their optimal combination of price and quality.