The Growing App is a parenting app for young children, created with the independent and non-commercial objective of offering families information, support and guidance.

The information in the Growing App is based on the highest level of evidence and best practice, and provided by parents who have been there, with no commercial interests involved.

The app covers the essential topics young children need to know, from health to nutrition, play to schooling. It provides families with an easy-to-understand, friendly format that encourages them to make what’s best for their family.

It begins by offering a personal profile for each parent, to establish a connection and trust. Parents are then guided through a self-guided tour that helps them to understand their child’s condition, to identify problems and risk factors, to know what to expect and how to solve problems and understand the parent's role in their child’s life.

Parents are then guided to make an informed decision on how to approach their child’s health and development, to make sure they’re raising their child in the best way.