Finja App is a payment gateway with credit line for individuals, merchants and small businesses. The Finja app offers an ease of payment for its users by allowing them to download its mobile app and pay online for their purchases by using their debit cards issued by the State Bank of Pakistan. The application allows users to shop online at over 400 partners websites, like Amazon, Mobikwik, Shopatron, G2A, Daily Deals, Big Chill, Zalo, etc.

The Finja App is a one-stop financial solution for individuals, merchants and small businesses that address everyday payment and credit needs. It is a registered and authorised electronic money institution regulated by the State Bank of Pakistan. It was founded in 2011 by two brothers, Mr. Nadeem and Mr. Naseem Ummali, with the purpose of providing a safe and convenient payment gateway for its customers. The customers can make payments in their accounts by using their debit cards issued by the State Bank of Pakistan.