EWWW Image Optimizer is a free plugin for reducing the loading time for WordPress websites. The plugin achieves faster loading by compressing images, which typically consume the most bandwidth for websites.

This plugin uses a compression process similar to other apps like Image Compressor. However, unlike those other standalone media apps, this plugin takes care of the entire process within the WordPress system. As a result, users can initiate the compression process through the WP admin panel without running images through additional software.

Optimize images in bulk

EWWW Image Optimizer provides the ability to optimize several images at the same time. Bulk processing can be done by selecting all images on a single page, across the entire website, and anything in between. The plugin can also optimize images that aren't accessible via the image gallery, such as logos, icons, and theme images.

Advanced compression

EWWW Image Optimizer achieves a high compression rate while maintaining image quality. Several conversion options are offered, ensuring users have the right file formats for any task at hand, including JPG, PNG, and WebP. Images are automatically compressed and scaled to suit various page layouts. In addition, the program supports lazy loading for even faster loading.

Secure and effective

The plugin provides SSL for secure communications, helping to protect WordPress sites against malicious attacks. The free version achieves a high degree of compression, but paid subscribers will benefit from the highest compression rates. It also makes it possible to optimize entire folders.

Free but limited

The core functions are free, but some users might find the free version insufficient, particularly larger websites that consume a lot of bandwidth. The developers also provide technical support, which many users report as being above average.