eGuru CRM is a Lead Management app designed specifically for Dealer Sales Executives and Managers of the Commercial Vehicles Business Unit at Tata Motors. This Android app provides a range of functionalities to help streamline and optimize lead management processes.

The app allows users to easily create and manage contacts and accounts, ensuring that all key customer information is stored in one central location. This makes it easy to access customer details and track interactions, helping sales teams stay organized and efficient.

In addition to contact and account management, eGuru CRM also offers the ability to create and manage opportunities. This feature enables users to track potential sales and monitor progress, ensuring that no opportunity is missed or forgotten.

Furthermore, the app allows users to link campaigns, providing a comprehensive view of the marketing efforts and their impact on lead generation and conversion. This integration helps sales teams align their efforts with marketing strategies and make data-driven decisions.

Overall, eGuru CRM is a valuable tool for Dealer Sales Executives and Managers at Tata Motors, providing them with the necessary functionalities to effectively manage leads and drive business growth.