抖音来客 is a business management platform designed for local merchants, officially produced by Douyin. This application allows users to efficiently manage store information, list group purchases, execute marketing promotions, and handle financial settlements. By leveraging Douyin's extensive user base, it enables merchants to operate online seamlessly and achieve quick revenue generation.

Key features include streamlined store management for easy onboarding, diverse marketing channels that connect to Douyin accounts for live streaming and short video promotions, and comprehensive data analytics that provide insights into viewership, sales, and user behavior. Additionally, it offers clear transaction details and fast payout options, ensuring merchants can easily track earnings and minimize operational hassles.