cookpadLive -クッキングLiveアプリ- is a lifestyle application designed for food enthusiasts. It offers a unique live streaming service called NATSLIVE, where users can enjoy interactive cooking sessions with popular hosts. The app features various themed live shows centered around food, allowing users to engage with the cast and explore live commerce options for purchasing exclusive products and merchandise.

Additionally, users can opt for NATSLIVE Gold membership for enhanced features, including special viewing times during broadcasts, a studio viewing mode for camera control, and unlimited use of original stamps. The app also provides access to archived content for a week after live broadcasts. Subscriptions are managed through the iTunes account, and users must follow specific steps to cancel their memberships, ensuring a straightforward user experience.