"Content - What to Watch" is a free lifestyle application available on iPhone. It provides users with a simple way to engage with friends and family regarding movies and TV shows. Users can share what they have watched, are currently viewing, or plan to watch. Additionally, the app allows users to discover what their friends are watching, facilitating conversations around shared content.

The application serves as a social platform for users to stay connected through their entertainment preferences. By enabling users to interact around movies and TV shows, "Content - What to Watch" aims to enhance the communal viewing experience and foster discussions among peers.