College Kings: Act I is an adventure game set in the vibrant environment of San Vallejo College, where players step into the shoes of a new freshman. The game invites players to navigate the complexities of campus life, make critical choices regarding fraternity affiliations, and develop relationships with various characters. The central conflict revolves around the decision to join either The Apes, known for their aggressive behavior, or The Wolves, who value honesty and loyalty. Each choice significantly influences the storyline and character interactions.

The gameplay revolves around attending rush parties and engaging in events that build relationships and character traits. Players will meet key characters, including Lauren, Imre, and Riley, who play pivotal roles in the unfolding narrative. The game features unique mechanics, such as fraternity fight nights, where players can engage in combat. With a strong emphasis on choices and consequences, College Kings: Act I encourages multiple playthroughs to fully explore its rich content and various outcomes.