Butter is a free Chrome add-on developed by Doctor Popular. It falls under the category of Browsers and is specifically classified as an Add-ons & Tools subcategory.

This handy tool allows you to wipe out UTM codes, tracking tokens, personal information, and other unnecessary elements from URLs with just a click. Instead of sharing a long and cluttered URL, Butter generates a cleaner and more aesthetically pleasing version with the word "butts" at the end.

When Butter detects a page with a UTM code, its icon lights up. Simply click on the Butter icon, and it will automatically copy the updated URL to your clipboard. Upon first use, it will request permission to access the text and images copied to the clipboard, so make sure to grant the necessary permissions.

For those who prefer to keep the UTM codes, this tool is entirely optional. Its purpose is to give users more control over the links they share.

Butter is inspired by the days when consumers would swap membership cards to confuse marketers who used them for tracking purposes. It aims to empower users by giving them the ability to clean up URLs and reclaim control over their online sharing experience.