The Build-A-Brand DriveCentric Extension is an efficient tool designed for automotive dealerships utilizing Drive Centric CRM. This free Chrome extension allows BDC teams and salespeople to engage leads, follow-up with customers, and drive reviews seamlessly. It automates the sharing of personalized links, pulling customer and vehicle data directly from the CRM, thus enhancing the customer interaction experience. Key features include adding CRM contacts, capturing vehicle interests, and sending various lead nurturing links to facilitate engagement throughout the sales process.

This extension offers a user-friendly interface that eliminates the need for manual data transfer, making it easy to manage customer relationships. With options to send digital business cards, trade-in tools, and review requests, it supports both active and sold customers. The Build-A-Brand extension is secure, requiring authentication and ensuring data protection, making it a valuable asset for BDC agents and sales teams focused on improving customer retention and sales performance.