The BrainHealth App, developed by the Center for BrainHealth, part of The University of Texas at Dallas, offers a unique approach to enhancing brain health and performance. The app is designed to empower users to take proactive steps towards improving their cognitive abilities. One of the app's main features is the SMART Brain Training methodology, developed and refined by researchers over three decades. This methodology focuses on teaching strategies to optimize brain function, enhance mental energy, promote strategic thinking, and foster innovation.

In addition to brain training, the Center for BrainHealth is conducting The BrainHealth Project, a groundbreaking online study aimed at standardizing brain fitness measures, providing personalized brain training plans, and analyzing data to enhance brain health strategies. It is a comprehensive initiative to understand and improve cognitive wellness on a large scale.