BE IN AGRICULTURE is a versatile international platform available through web browsers and mobile applications. Its core mission is to connect professionals in the agricultural and agri-food sector, enabling them to acquire and develop knowledge and skills, build professional relationships, follow events, and improve professional practices. The platform offers users access to a wealth of information, including technical, scientific, and financial data, as well as a range of services, all of which are governed by the "User Agreement" clauses.

The platform is designed for anyone interested in exchanging information relating to the agricultural and agri-food sector throughout the entire value chain, from production to marketing. To benefit from the platform's services, natural or legal persons can create an account and specify their identity using the platform's monitoring and setting tools. With communication between actors of the targeted sectors as one of its primary goals, BE IN AGRICULTURE aims to contribute to the development of agriculture and agri-food sectors worldwide.