B with U is a new platform designed to deepen the connection between artists and fans, creating a more intimate fan club experience. Accessible via mobile app or web browser, it delivers the artist's thoughts directly to you, allowing you to immerse yourself in the artist's world.

The app offers exclusive content such as behind-the-scenes of live performances, member-exclusive videos, and candid photos of the artist's daily life. Additionally, members receive a digital membership card on the app, with the option to customize designs based on events.

Stay updated with upcoming events, new song releases, and program appearances by artists. Members can also leave supportive messages on artist posts and interact with other fans' comments. Attendees of events receive exclusive images like backstage shots as a token of appreciation.