1Channel is a free Android application developed by Channelplay Limited. It provides complete visibility into field operations, making it easier to collect different types of information, from daily attendance to stock availability, visual merchandising deployment images, store signage tracking, campaign execution, and more.

The information collected is validated through geo-location and time-stamp, ensuring accuracy. The web interface is used to configure options, manage master data, and view real-time actionable reports and charts generated by the in-built analytics platform.

1Channel supports various retail execution activities, including in-store sales, channel sales, visual merchandising, campaign execution, and market working for supervisors. The app also provides actionable in-app reports, making it easier to monitor and optimize field operations.